Dynamic Rate Sheets
Rebuilt a 3-day manual production process into a 15-minute automated system — without adding headcount.
- Production time
- 98% faster
- Designer capacity reclaimed
- 20–25% / month
Work
Problems worth
solving
Selected projects from 10+ years at the intersection of marketing, design, and engineering. Each one started with a broken process, a missing tool, or a team that needed more than they had.
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Aspire Design System
Built F&G's first design system — expanding the accessible color palette by 700% and shipping three self-service tools for non-technical teams.
- Accessible colors
- 7 → 80
- Self-service tools shipped
- 3
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RFP Site Manager
Built a central platform that let account teams spin up personalized client microsites in hours — faster than any printed alternative.
- Stack
- Vue.js · Craft CMS · GraphQL
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Holiday Matching Game
An interactive holiday campaign that performed well enough the client requested a clone for their own customers.
- Award
- Silver · AAF Des Moines 2019
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FenceTalk Digital Rebuild
Rebuilt a WordPress-backed agency site on a headless architecture, cutting load time by 97% without sacrificing CMS flexibility.
- Load time
- 97% faster
- PageSpeed rating
- +82%